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Extrapolating the iPad’s success

Back in June 2009 I conceived of what Apple’s, then rumored, touchscreen device might look like and how it might be used. One month ago Apple finally unveiled the iPad ; it only mildly resembles my conceptual model but it does embody a simple yet versatile multimedia device with a lot of potential. Since its introduction [...]

Reworking Apple’s iTunes TV strategy

A article today in the Financial Times mentions how Apple is supposedly pressuring TV networks to cut their episode pricing in half, from $1.99 to $1. If true this indicates that Apple is not selling that much TV content on iTunes. While Apple doesn’t offer such information, it is known that Apple sold 15 million TV episodes in [...]

Fee Model for Apple TV Subscription Service

I wanted to follow up yesterday’s note on cable carriage fees by imagining a model that would determine such fees, at least partly, on the relative amount of audience that a channel attracts.
It occurred to me that such a model would be well suited for a digital subscription service, since it could faithfully measure the [...]

Apple’s Video Challenge and Probable Success

Apple has an impressive position in the music market. Through its iTunes store, the company currently has a 69% share of the U.S. digital market and a 25% share of the total U.S. music market. Although iTunes has been formidable in defining the digital video market, it has yet to achieve the same success as in [...]

Apple’s September Event, and Beyond

Today it was confirmed that Apple will be hosting an event on September 9 in San Francisco. The wording and design of the invitation indicate that the event will focus on music, most likely the iPod line and iTunes.

Last year’s invite clearly showed a thin iPod, hinting at the return to the “narrow form factor” [...]

Smartphone Race

This past weekend Apple launched the new iPhone 3GS, beating analyst expectations while selling over one million models. This is especially remarkable since the 3GS matched the 1 million sales tally of last year’s iPhone 3G launch, while only selling in only eight countries; last year the 3G was launched in 21 countries. During the next two [...]

iPad: Apple’s Next Big Thing

This week’s new iPhone launch piqued my interest again in Apple’s 10-inch touchscreen device, which is rumored to be released before the end of this year.
This device, let’s call it the iTablet iPad (Microsoft has a hold on the “tablet” category name), will be like a larger version of the iTouch. See below for what [...]

iPhone Family History

Yesterday Apple announced the latest addition to the iPhone lineup, the iPhone 3G S, which will be offered in two models, 16 GB and 32 GB configurations, priced respectively at $199 and $299. Simultaneously, Apple dropped the price for the existing 16GB iPhone 3G from $299 to $99. This is a heck of  a deal. [...]

Evolution of the iPod

Today Apple anounced the release of its 40th iPod model, a new Ipod shuffle model that has 4GB of capacity with a new ‘VoiceOver’ feature. The larger capacity, new feature, and lower price are all hallmarks of how Apple has evolved its iPod line during the past eight years. The following graphic displays all the [...]