I wanted to follow up yesterday’s note on cable carriage fees by imagining a model that would determine such fees, at least partly, on the relative amount of audience that a channel attracts. It occurred to me that such a model would be well suited for a digital subscription service, since it could faithfully measure [...]

Yesterday a deal was announced between Univision and YouTube whereby the U.S. Hispanic network would bring a “hefty stable of short- and long-form programming to YouTube.” While this is “the first time any Univision programming is available on the Web outside of its own properties” a great deal of the network’s programming, particularly material from [...]

Last week Nielsen released the most recent version of its Three Screen Report, which measures consumption of television, internet and mobile media. As in releases since 2007 the study demonstrates television’s dominance in terms of time spent with the medium. On average a consumer will watch 278 minutes (4.6 hours) of “traditional” (non time-shifted) television [...]

Perhaps owing to similar reasons that have led to a strong summer for cable network ratings, according to both Nielsen Online and comScore new highs have recently been set in the online video market. According to Nielsen, a record audience of almost 136 million viewers watched video online during the month of July, up 14.2% year-over-year. [...]

About two months ago there was a little brouhaha concerning Hulu’s traffic, since the unique visitors reported by comScore were triple Nielsen’s figures. This incident is well analyzed in this posting by Greg Sterling at SearchEngineLand which concludes that “one has to look broadly at all the numbers and use the consensus and directional trends.” [...]

Last week Morgan Stanley (MS) published a paper written by a 15 year old intern in their UK office exploring teen media consumption. Morgan Stanley concedes that to not be “claiming representation or statistical accuracy” given the casual nature of the report. It is interesting to compare this paper’s beliefs to “How Teens Use Media,” a [...]

A CNN article today talks about how Michael Jackson’s death ‘almost takes the internet with him.’ While it is true that several web sites experienced incredible surges in activity, as exemplified by Twitter’s search delay, I found it interesting that the event did not reach the top 15 events for internet news traffic, as measured by [...]

I’ve been running into a lot of talk lately about how the movie and television industry is around the corner from a terrible fall in consumer usage given the new parameters of digital distribution, similar to what befell the music and newspaper industries. There’s a terrific panel that touches upon this from a variety of [...]

This week Microsoft is expected to announce the launch of a new search engine called Bing, which will be supported by an $80 to $100 million advertising campaign. The substantial budget denotes how determined Microsoft is to turn around its position in the perhaps still nascent (growing annually around 15%) search engine market.

Adweek recently did an article on a new media usage study by Integrated Media Measurement (IMM). The study’s principal finding was that “the number of prime-time viewers who simultaneously go online while they watch TV more than doubles from Monday to Thursday night… rising from a low of 5.8 percent on Monday to a high [...]